Strategic Alliances §

Group: 4 #group-4

Relations §

• Horizontal Growth: Companies may form strategic alliances or partnerships with other firms in their industry as a means of horizontal growth.
• Access to New Markets: Forming strategic alliances with local partners can facilitate access to new markets and leverage their expertise.
• Horizontal Growth: Strategic alliances can facilitate horizontal growth by combining resources and capabilities.
• Joint Ventures: Joint ventures are a type of strategic alliance where two or more companies collaborate to achieve specific business objectives.
• Increased Competitiveness: Forming strategic alliances can enhance competitiveness by combining resources or accessing new markets.